Connections Instructor-led Training

Lesson 1: Learn the Basics of Connections

• 1.1 What Is Connections?
• 1.2 What Is a Source?
• 1.3 What Is a Write Key?
• 1.4 What Is a Destination?
• 1.5 Explore the Sources and Destinations Pages
• 1.6 What Is a Warehouse?

Lesson 2: Understand Segment Specs

• 2.1 Spec Overview
• 2.2 Segment Spec Components
• 2.3 Best Practices in Identifying Users
• 2.4 Best Practices for Event Calls
• 2.5 Spec: Common Fields
• 2.6 Spec: Page
• 2.7 Spec: Screen
• 2.8 Spec: Track
• 2.9 Spec: Group
• 2.10 Spec: Identify
• 2.11 Native Mobile Spec
• 2.12 Packaging SDKs for Mobile Destinations
• 2.13 Spec: Semantic Events
• 2.14 Spec: B2B SaaS
• 2.15 Spec: Ecommerce Events
• 2.16 Spec: Video

Lesson 3: Get to Know Sources

• 3.1 What Is a Source?
• 3.2 Website Libraries
• 3.3 Mobile SDKs
• 3.4 Server-side Sources
• 3.5 Cloud App Sources
• 3.6 HTTP
• 3.7 Pixel
• 3.8 Sources Catalog
• 3.9 How Sources Work
• 3.10 Use the Source Debugger
• 3.11 Activity: Set Up a Source
• 3.12 Troubleshoot Sources
• 3.13 Use Source Data

Lesson 4: Get to Know Destinations

• 4.1 Sources Versus Destinations
• 4.2 Types of Sources
• 4.3 Method and Source Compatibility
• 4.4 Connection Modes
• 4.5 Should You Use Device-mode or Cloud-mode?
• 4.6 Data Deliverability 
• 4.7 Activity: Add a Destination
• 4.8 What Happens When You Add a Destination?
• 4.9 Destination Authentication
• 4.10 Destination Settings
• 4.11 Connecting a Source to Multiple Instances of a Destination
• 4.12 Connect a Source to More than One instance of a Destination
• 4.13 Connect to More than One Instance of a Destination Using the Config API
• 4.14 Multi-instance Destinations and Device-mode
• 4.15 Other Multi-instance Destination Considerations
• 4.16 Multi-instance Compatible Destinations
• 4.17 Destination Filters
• 4.18 Activity: Set Up a Destination Filter
• 4.19 Destination Actions
• 4.20 Examples

Lesson 5: Learn about Source Functions

• 5.1 Overview of Functions
• 5.2 Source Functions
• 5.3 Create a Source Function
• 5.4 Source Functions Logs and Errors
• 5.5 Manage Source Functions

Lesson 6: Get to Know Destination Functions

• 6.1 Create a Destination Function
• 6.2 Code the Destination Function
• 6.3 Create Settings and Secrets for Functions
• 6.4 Batch the Destination Function
• 6.5 Save and Deploy the Function
• 6.6 Destination Functions Logs and Errors
• 6.7 Caching in Destination Functions
• 6.8 Manage Destination Functions
• 6.9 Edit a Function
• 6.10 Functions Usage Limits

Lesson 7: Storage Destinations

• 7.1 Overview and Data Storage Catalog
• 7.2 How Segment Data Lakes Work 
• 7.3 Use a Data Lake with a Data Warehouse
• 7.4 EMR and AWS IAM Components
• 7.5 Data Lakes Schema 
• 7.6 Set Up Segment Data Lakes
• 7.7 Data Lakes Sync Reports and Errors
• 7.8 Compare Data Lakes and Warehouses

Lesson 8: Storage Destinations - Data Warehouses

• 8.1 What Is a Warehouse?
• 8.2 Warehouse Schemas and Tables
• 8.3 Warehouse Selective Sync
• 8.4 Warehouse Health Dashboards
• 8.5 Choose a Warehouse

Lesson 9: Test Connections

• 9.1 Ensure an Event Successfully Makes It to a Specific Destination
• 9.2 Activity: Test a Connection

Lesson 10: Use Schema Controls

• 10.1 Schema Controls Usage
• 10.2 Filter Specific Events from Sending to Specific Destinations
• 10.3 Block or Disable Specific Events and Properties from Sending to All Destinations

Lesson 11: Check if Data is Reaching a Destination - Use Event Delivery Tool

• 11.1 When to Use Event Delivery
• 11.2 Where to Find Event Delivery
• 11.3 How to Use Event Delivery

Appendix:

• Limits on Segment Schema
• Reverse ETL
• Case Study Exercise: Kicks Company - Button Clicks