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Engage Learning Path
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Segment Certified Marketer Exam
Segment Certified Marketer Exam
The Segment marketer exam tests your knowledge of Audience building, Journeys, traits, and other marketing-specific features.
Audiences
- Build and activate basic audiences.
- Validate audiences in destinations.
- Create computed traits.
- Build advanced audiences.
Journeys
- Build Journeys.
- Examine Journey analytics.
Predictions
- Describe Predictions and when to use them.
- Build Predictive traits.
- Navigate a prediction and describe how the audience is built.