2. Implementation Certification - Systems Architecture, Goals, and Use Cases

2. Implementation Certification - Systems Architecture, Goals, and Use Cases

Learn to define business goals, use cases, and architecture, set up environments, and add sources in Segment for driving, ingesting, and distributing data.

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About this course

 
  • Align Business Goals and Use Cases: with Segment implementation, including measuring success and driving value.
  • Identify Key Sources and Destinations: List and prioritize sources entering Segment, and assign order of importance to destinations receiving data from Segment.
  • Activate Use Cases and Campaigns: Select priority use cases and campaigns, and understand the prioritization strategy for driving user engagement success.
  • Set Up Environments: Learn the importance of maintaining separate environments and how to create and manage different sources and destinations for development, staging, and production.
  • Add Sources to a Workspace: Create and manage development versions of marketing website, IOS app, Android app, and server data sources in the workspace
  • Compare client-side and server-side tracking.
  • Describe cloud and device connection modes.

Curriculum24 min

  • Overview, Goals, and Outcomes 2 min
  • Meet with Your Team
  • Preparation, Outcomes, and Follow Up 3 min
  • Typical Challenges 2 min
  • Workbook Discovery
  • List Sources and Destinations 5 min
  • Define Goals and Use Cases 7 min
  • Identify Campaigns to Activate 3 min
  • Assessment Workspace Activities
  • Set Up Production and Testing Environments 2 min
  • Content to Explore
  • Segment University Courses

About this course

 
  • Align Business Goals and Use Cases: with Segment implementation, including measuring success and driving value.
  • Identify Key Sources and Destinations: List and prioritize sources entering Segment, and assign order of importance to destinations receiving data from Segment.
  • Activate Use Cases and Campaigns: Select priority use cases and campaigns, and understand the prioritization strategy for driving user engagement success.
  • Set Up Environments: Learn the importance of maintaining separate environments and how to create and manage different sources and destinations for development, staging, and production.
  • Add Sources to a Workspace: Create and manage development versions of marketing website, IOS app, Android app, and server data sources in the workspace
  • Compare client-side and server-side tracking.
  • Describe cloud and device connection modes.

Curriculum24 min

  • Overview, Goals, and Outcomes 2 min
  • Meet with Your Team
  • Preparation, Outcomes, and Follow Up 3 min
  • Typical Challenges 2 min
  • Workbook Discovery
  • List Sources and Destinations 5 min
  • Define Goals and Use Cases 7 min
  • Identify Campaigns to Activate 3 min
  • Assessment Workspace Activities
  • Set Up Production and Testing Environments 2 min
  • Content to Explore
  • Segment University Courses