Identify Users

Identify Users

Learn how to tie a user to their actions and record attributes (traits) about them.

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About this course

Collect Data Using the Identify Call

In this course, we dive into one of Segment’s key API methods - Identify. We describe how an Identify call is structured, when to use it, and more.

Objectives:

  • Implement an Identify call for known and unknown users.
  • Describe the structure of an Identify call.
  • Explain when to call Identify.
  • Discover some of the advanced methods related to identifying users.

Curriculum

  • Identify Call Overview
  • How an Identify Call is Structured
  • Unknown Users - anonymousId
  • Known Users - userId
  • Traits
  • When to Call Identify
  • When to Identify Overview
  • Soft User Registration
  • Full User Registration
  • Reset Method / User Login
  • User Changes or Updates Their Information
  • Loading Pages Accessible by Logged-in Users
  • End of the Course
  • Course Recap

About this course

Collect Data Using the Identify Call

In this course, we dive into one of Segment’s key API methods - Identify. We describe how an Identify call is structured, when to use it, and more.

Objectives:

  • Implement an Identify call for known and unknown users.
  • Describe the structure of an Identify call.
  • Explain when to call Identify.
  • Discover some of the advanced methods related to identifying users.

Curriculum

  • Identify Call Overview
  • How an Identify Call is Structured
  • Unknown Users - anonymousId
  • Known Users - userId
  • Traits
  • When to Call Identify
  • When to Identify Overview
  • Soft User Registration
  • Full User Registration
  • Reset Method / User Login
  • User Changes or Updates Their Information
  • Loading Pages Accessible by Logged-in Users
  • End of the Course
  • Course Recap